{"product_id":"le-shampoing","title":"Le Shampoing - Shampoo with Organic Hydrosols and Hyaluronic Acid","description":"\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cstyle\u003e\n    .mda-product-description{\n      font-family:system-ui,-apple-system,BlinkMacSystemFont,\"Segoe UI\",sans-serif;\n      color:#2c2228;\n      line-height:1.72;\n      background:#fff7fb;\n      border-radius:28px;\n      overflow:hidden;\n      padding:0;\n      margin:0 auto;\n      max-width:980px;\n    }\n\n    .mda-product-description *{box-sizing:border-box;}\n\n    .mda-pd-inner{\n      padding:34px 22px 42px;\n      max-width:900px;\n      margin:0 auto;\n    }\n\n    .mda-pd-hero{\n      background:linear-gradient(135deg,#171115 0%,#3b202e 50%,#b23873 100%);\n      color:#ffffff;\n      border-radius:30px;\n      padding:34px 28px;\n      margin:0 0 28px;\n      position:relative;\n      overflow:hidden;\n      box-shadow:0 22px 54px rgba(105,39,71,.22);\n    }\n\n    .mda-pd-hero:before{\n     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.mda-pd-hero p{\n      margin:0;\n      max-width:760px;\n      color:#fff2f8;\n      font-size:18px;\n      line-height:1.65;\n    }\n\n    .mda-pd-intro{\n      background:#ffffff;\n      border:1px solid rgba(224,128,171,.24);\n      border-radius:26px;\n      padding:24px;\n      margin:26px 0;\n      box-shadow:0 14px 34px rgba(158,66,111,.08);\n    }\n\n    .mda-pd-intro p{\n      margin:0 0 14px;\n    }\n\n    .mda-pd-intro p:last-child{\n      margin-bottom:0;\n    }\n\n    .mda-pd-section{\n      margin:34px 0;\n    }\n\n    .mda-pd-section h2{\n      margin:0 0 16px!important;\n      color:#171115!important;\n      font-size:clamp(25px,3.4vw,38px)!important;\n      line-height:1.12!important;\n      letter-spacing:-.04em!important;\n      font-weight:950!important;\n    }\n\n    .mda-pd-section h3{\n      margin:0 0 14px!important;\n      color:#2c1722!important;\n      font-size:clamp(21px,2.5vw,28px)!important;\n      line-height:1.18!important;\n      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border-radius:18px;\n      padding:14px 15px 14px 44px;\n      position:relative;\n      box-shadow:0 10px 24px rgba(158,66,111,.06);\n      color:#4c3b44;\n      font-size:15px;\n      line-height:1.5;\n    }\n\n    .mda-pd-bullet:before{\n      content:\"✓\";\n      position:absolute;\n      left:15px;\n      top:14px;\n      display:grid;\n      place-items:center;\n      width:22px;\n      height:22px;\n      border-radius:999px;\n      background:#171115;\n      color:#ffffff;\n      font-size:12px;\n      font-weight:950;\n    }\n\n    .mda-pd-quote{\n      background:#171115;\n      color:#ffffff;\n      border-radius:24px;\n      padding:20px 22px;\n      margin:24px 0;\n      box-shadow:0 16px 32px rgba(23,17,21,.14);\n    }\n\n    .mda-pd-quote p{\n      margin:0;\n      color:#fff2f8;\n      font-size:16px;\n      line-height:1.65;\n    }\n\n    .mda-pd-quote strong{\n      color:#ffffff;\n    }\n\n\n\n    .mda-pd-protein{\n      margin:24px 0 4px;\n      padding:0;\n      border-radius:28px;\n      background:linear-gradient(135deg,#171115 0%,#3b202e 45%,#b23873 100%);\n      color:#ffffff;\n      overflow:hidden;\n      position:relative;\n      box-shadow:0 22px 48px rgba(105,39,71,.18);\n    }\n\n    .mda-pd-protein:before{\n      content:\"\";\n      position:absolute;\n      width:210px;\n      height:210px;\n      border-radius:999px;\n      background:rgba(255,214,231,.2);\n      right:-70px;\n      top:-80px;\n    }\n\n    .mda-pd-protein-inner{\n      position:relative;\n      z-index:1;\n      padding:24px 22px 22px;\n    }\n\n    .mda-pd-protein-top{\n      display:flex;\n      align-items:flex-start;\n      justify-content:space-between;\n      gap:18px;\n      margin-bottom:16px;\n    }\n\n    .mda-pd-protein-badge{\n      display:inline-flex;\n      align-items:center;\n      gap:8px;\n      padding:8px 12px;\n      border-radius:999px;\n      background:#ffffff;\n      color:#b23873;\n      font-size:12px;\n      font-weight:950;\n      letter-spacing:.06em;\n      text-transform:uppercase;\n      white-space:nowrap;\n      box-shadow:0 10px 22px rgba(0,0,0,.12);\n    }\n\n    .mda-pd-protein-badge:before{\n      content:\"✦\";\n      color:#d84e93;\n    }\n\n    .mda-pd-protein h3{\n      margin:0!important;\n      color:#ffffff!important;\n      font-size:clamp(22px,3vw,34px)!important;\n      line-height:1.08!important;\n      letter-spacing:-.045em!important;\n      font-weight:950!important;\n      max-width:620px;\n    }\n\n    .mda-pd-protein p{\n      color:#fff2f8;\n      margin:0;\n      font-size:15.5px;\n      line-height:1.66;\n      max-width:760px;\n    }\n\n    .mda-pd-protein-trio{\n      display:grid;\n      grid-template-columns:repeat(3,minmax(0,1fr));\n      gap:10px;\n      margin:16px 0;\n    }\n\n    .mda-pd-protein-item{\n      background:rgba(255,255,255,.12);\n      border:1px solid rgba(255,255,255,.22);\n      border-radius:18px;\n      padding:13px 12px;\n      backdrop-filter:blur(8px);\n    }\n\n    .mda-pd-protein-item span{\n      display:block;\n      width:28px;\n      height:28px;\n      border-radius:999px;\n      background:#ffffff;\n      color:#b23873;\n      font-size:12px;\n      font-weight:950;\n      line-height:28px;\n      text-align:center;\n      margin-bottom:8px;\n    }\n\n    .mda-pd-protein-item strong{\n      display:block;\n      color:#ffffff;\n      font-size:15px;\n      line-height:1.25;\n      margin-bottom:4px;\n    }\n\n    .mda-pd-protein-item small{\n      display:block;\n      color:#ffe6f0;\n      font-size:12.5px;\n      line-height:1.35;\n    }\n\n    .mda-pd-protein-results{\n      display:grid;\n      grid-template-columns:repeat(4,minmax(0,1fr));\n      gap:8px;\n      margin-top:16px;\n    }\n\n    .mda-pd-protein-result{\n      background:#ffffff;\n      color:#2c1722;\n      border-radius:999px;\n      padding:8px 10px;\n      text-align:center;\n      font-size:13px;\n      font-weight:850;\n      box-shadow:0 8px 18px rgba(0,0,0,.10);\n    }\n\n\n\n    .mda-pd-ha{\n      margin:18px 0 30px;\n      background:linear-gradient(135deg,#ffffff 0%,#fff1f8 58%,#ffe7f2 100%);\n      border:1px solid rgba(224,128,171,.32);\n      border-radius:28px;\n      padding:24px;\n      box-shadow:0 18px 40px rgba(158,66,111,.10);\n      position:relative;\n      overflow:hidden;\n    }\n\n    .mda-pd-ha:before{\n      content:\"\";\n      position:absolute;\n      width:180px;\n      height:180px;\n      right:-70px;\n      top:-74px;\n      border-radius:999px;\n      background:rgba(216,78,147,.10);\n    }\n\n    .mda-pd-ha \u003e *{position:relative;z-index:1;}\n\n    .mda-pd-ha-badge{\n      display:inline-flex;\n      align-items:center;\n      gap:8px;\n      background:#171115;\n      color:#ffffff;\n      border-radius:999px;\n      padding:7px 12px;\n      font-size:12px;\n      font-weight:950;\n      letter-spacing:.05em;\n      text-transform:uppercase;\n      margin-bottom:12px;\n    }\n\n    .mda-pd-ha-badge:before{\n      content:\"✦\";\n      color:#ffb9d5;\n    }\n\n    .mda-pd-ha h3{\n      margin:0 0 10px!important;\n      color:#2c1722!important;\n      font-size:clamp(22px,2.8vw,32px)!important;\n      line-height:1.12!important;\n      letter-spacing:-.035em!important;\n      font-weight:950!important;\n    }\n\n    .mda-pd-ha p{\n      margin:0;\n      color:#4c3b44;\n      font-size:16px;\n      line-height:1.65;\n      max-width:760px;\n    }\n\n    .mda-pd-ha-grid{\n      display:grid;\n      grid-template-columns:repeat(3,minmax(0,1fr));\n      gap:12px;\n      margin-top:16px;\n    }\n\n    .mda-pd-ha-item{\n      background:#ffffff;\n      border:1px solid rgba(224,128,171,.22);\n      border-radius:18px;\n      padding:15px;\n      box-shadow:0 10px 24px rgba(158,66,111,.06);\n    }\n\n    .mda-pd-ha-item strong{\n      display:block;\n      color:#171115;\n      font-size:15px;\n      line-height:1.25;\n      margin-bottom:5px;\n      font-weight:950;\n    }\n\n    .mda-pd-ha-item small{\n      display:block;\n      color:#6a5660;\n      font-size:13px;\n      line-height:1.45;\n    }\n\n    @media(max-width:760px){\n      .mda-pd-protein-top{display:block;}\n      .mda-pd-protein-badge{margin-bottom:12px;}\n      .mda-pd-protein-trio,\n      .mda-pd-protein-results{grid-template-columns:1fr;}\n      .mda-pd-inner{\n        padding:22px 14px 38px;\n      }\n\n      .mda-pd-hero{\n        padding:30px 20px;\n        border-radius:24px;\n      }\n\n      .mda-pd-hydrolats,\n      .mda-pd-bullets,\n      .mda-pd-ha-grid{\n        grid-template-columns:1fr;\n      }\n\n      .mda-pd-intro,\n      .mda-pd-highlight{\n        padding:20px 16px;\n      }\n    }\n  \u003c\/style\u003e\n\u003csection class=\"mda-product-description\"\u003e\n\u003cdiv class=\"mda-pd-inner\"\u003e\n\n\u003cheader class=\"mda-pd-hero\"\u003e\u003cspan class=\"mda-pd-kicker\"\u003eSulfate-Free Hyaluronic Acid Shampoo\u003c\/span\u003e\n\u003ch2\u003eSulfate-Free Hyaluronic Acid Shampoo\u003c\/h2\u003e\n\n\u003cp\u003eA natural shampoo that cleanses, hydrates, soothes the scalp and illuminates the hair fiber thanks to a base of active organic hydrosols, cationic hyaluronic acid, prebiotics and plant-based keratin.\u003c\/p\u003e\n\n\u003c\/header\u003e\n\u003csection class=\"mda-pd-intro\"\u003e\n\u003cp\u003e\u003cstrong\u003eA hyaluronic acid shampoo with no water added as a formulation base.\u003c\/strong\u003e While the base of a shampoo is often predominantly water-based, Madame d’Alexis Shampoo replaces the water base with three organic hydrosols. A concentrated formula that gently cleanses, hydrates and respects the scalp.\u003c\/p\u003e\n\n\u003c\/section\u003e\n\u003csection class=\"mda-pd-protein\"\u003e\n\u003cdiv class=\"mda-pd-protein-inner\"\u003e\n\n\u003cdiv class=\"mda-pd-protein-top\"\u003e\n\n\u003cdiv\u003e\n\n\u003cspan class=\"mda-pd-protein-badge\"\u003eSignature complex\u003c\/span\u003e\n\u003ch3\u003e3 Plant Proteins: our strengthening keratin effect\u003c\/h3\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cp\u003eAt the heart of the Hydrating \u0026amp; Revitalizing Floral Shampoo, the plant-based keratin is an \u003cstrong\u003eexclusive complex of hydrolyzed wheat, corn and soy proteins\u003c\/strong\u003e. Broken down into smaller molecules, they adhere more easily to the weakened areas of the fiber to help smooth the cuticle and strengthen the lengths from the first wash.\u003c\/p\u003e\n\n\u003cdiv class=\"mda-pd-protein-trio\"\u003e\n\n\u003cdiv class=\"mda-pd-protein-item\"\u003e\n\n\u003cspan\u003e01\u003c\/span\u003e\u003cstrong\u003eWheat Protein\u003c\/strong\u003e\u003csmall\u003eHelps coat the fiber and improve resistance.\u003c\/small\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-protein-item\"\u003e\n\n\u003cspan\u003e02\u003c\/span\u003e\u003cstrong\u003eCorn Protein\u003c\/strong\u003e\u003csmall\u003eContributes to greater suppleness and manageability.\u003c\/small\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-protein-item\"\u003e\n\n\u003cspan\u003e03\u003c\/span\u003e\u003cstrong\u003eSoy Protein\u003c\/strong\u003e\u003csmall\u003eSupports elasticity and natural shine.\u003c\/small\u003e\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003cp\u003eThis trio acts as a \u003cstrong\u003eplant-based coating treatment\u003c\/strong\u003e: it helps reduce roughness, limit breakage and reveal softer, more supple and more luminous hair, without a heavy feel or loss of volume.\u003c\/p\u003e\n\n\u003cdiv class=\"mda-pd-protein-results\"\u003e\n\n\u003cdiv class=\"mda-pd-protein-result\"\u003eStrengthened fiber\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-protein-result\"\u003eSmoothed cuticle\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-protein-result\"\u003eReduced breakage\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-protein-result\"\u003eSubtle shine\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003c\/section\u003e\n\u003csection class=\"mda-pd-ha\"\u003e\u003cspan class=\"mda-pd-ha-badge\"\u003eSmart hydration\u003c\/span\u003e\n\u003ch3\u003eCationic hyaluronic acid: the active that clings to the fiber\u003c\/h3\u003e\n\n\u003cp\u003eIn addition to the 3 plant protein complex, our formula incorporates a \u003cstrong\u003ecationic hyaluronic acid\u003c\/strong\u003e. Its positive charge allows it to adhere to the hair fiber, which is naturally negatively charged, to help retain hydration longer and visibly smooth the cuticle from the first wash.\u003c\/p\u003e\n\n\u003cdiv class=\"mda-pd-ha-grid\"\u003e\n\n\u003cdiv class=\"mda-pd-ha-item\"\u003e\n\n\u003cstrong\u003eLong-lasting hydration\u003c\/strong\u003e\u003csmall\u003eHelps the fiber retain water better, wash after wash.\u003c\/small\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-ha-item\"\u003e\n\n\u003cstrong\u003eLightweight protective film\u003c\/strong\u003e\u003csmall\u003eProtects without a greasy feel, without silicone and without weighing hair down.\u003c\/small\u003e\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-ha-item\"\u003e\n\n\u003cstrong\u003eShine \u0026amp; suppleness\u003c\/strong\u003e\u003csmall\u003eThe cuticle appears smoother, the hair softer and more manageable.\u003c\/small\u003e\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003c\/section\u003e\n\u003csection class=\"mda-pd-section\"\u003e\n\u003ch2\u003eSulfate-free shampoo vs. classic shampoo: what difference does it make for the scalp?\u003c\/h2\u003e\n\n\u003cdiv class=\"mda-pd-highlight\"\u003e\n\n\u003cp\u003eSulfates, such as SLS or SLES, are powerful surfactants that cleanse effectively, but can also unbalance the microbiome and alter the scalp's skin barrier. After each wash, the scalp may compensate by producing more sebum, creating a vicious cycle: the more you wash, the faster the roots become greasy again.\u003c\/p\u003e\n\n\u003cp\u003eA \u003cstrong\u003esulfate-free shampoo\u003c\/strong\u003e cleanses gently thanks to surfactants of plant origin. It respects the scalp's hydrolipidic film, maintains the balance of the microbiome and limits the sebaceous rebound. Hair becomes less greasy, the scalp appears less irritated and the fiber remains more supple.\u003c\/p\u003e\n\n\u003cp\u003eMadame d’Alexis Shampoo goes further: its base of \u003cstrong\u003eactive organic hydrosols\u003c\/strong\u003e replaces inert water and provides a naturally acidic pH, which is favorable to the skin flora. The \u003cstrong\u003eprebiotics\u003c\/strong\u003e incorporated into the formula support the balance of the microbiome at each wash.\u003c\/p\u003e\n\n\u003cdiv class=\"mda-pd-table-wrap\"\u003e\n\n\u003ctable class=\"mda-pd-table\"\u003e\n\n\u003cthead\u003e\n\n\u003ctr\u003e\n\n\u003cth\u003eCriterion\u003c\/th\u003e\n\n\u003cth\u003eClassic shampoo\u003c\/th\u003e\n\n\u003cth\u003eMDA sulfate-free shampoo\u003c\/th\u003e\n\n\n\u003c\/tr\u003e\n\n\n\u003c\/thead\u003e\n\n\u003ctbody\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003eSurfactants\u003c\/td\u003e\n\n\u003ctd\u003eAggressive SLS \/ SLES\u003c\/td\u003e\n\n\u003ctd\u003eGentle surfactants of plant origin\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003eMicrobiome\u003c\/td\u003e\n\n\u003ctd\u003eCan be disrupted at each wash\u003c\/td\u003e\n\n\u003ctd\u003eRespected and supported by prebiotics\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003eSebaceous rebound\u003c\/td\u003e\n\n\u003ctd\u003eFrequent on reactive scalps\u003c\/td\u003e\n\n\u003ctd\u003eLimited by a gentle formula\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003eHydrating base\u003c\/td\u003e\n\n\u003ctd\u003eInert water, often the majority\u003c\/td\u003e\n\n\u003ctd\u003eActive organic hydrosols, with no water added\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003eHyaluronic acid\u003c\/td\u003e\n\n\u003ctd\u003eAbsent in most formulas\u003c\/td\u003e\n\n\u003ctd\u003eCationic, it adheres to the fiber\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\u003ctr\u003e\n\n\u003ctd\u003eSensitive scalp\u003c\/td\u003e\n\n\u003ctd\u003eCan cause irritation depending on the formula\u003c\/td\u003e\n\n\u003ctd\u003eFormulated to cleanse without stripping\u003c\/td\u003e\n\n\n\u003c\/tr\u003e\n\n\n\u003c\/tbody\u003e\n\n\n\u003c\/table\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003c\/section\u003e\n\u003csection class=\"mda-pd-section\"\u003e\n\u003ch2\u003eHow to choose your natural shampoo?\u003c\/h2\u003e\n\n\u003cdiv class=\"mda-pd-highlight\"\u003e\n\n\u003cp\u003eNot all organic or natural shampoos are created equal. To distinguish a shampoo that truly respects the fiber and the scalp from a formula that is simply “clean” in appearance, several criteria must be checked.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eSurfactants:\u003c\/strong\u003e check for the absence of SLS and SLES. Choose gentle, plant-based and biodegradable surfactants that can cleanse without stripping the scalp's hydrolipidic film.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eHydrating base:\u003c\/strong\u003e a hydrating shampoo formulated with inert water dilutes its active ingredients. A base of active organic hydrosols concentrates the active ingredients and provides a naturally acidic pH favorable to the cuticle.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eScalp actives:\u003c\/strong\u003e prebiotics support the microbiome, cationic hyaluronic acid provides deep hydration, and plant-based keratin strengthens the fiber from the first rinse. A \u003cstrong\u003esilicone-free shampoo\u003c\/strong\u003e with these actives nourishes without creating buildup.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eAdaptation to your hair type:\u003c\/strong\u003e for dry hair, choose cationic hyaluronic acid and plant proteins. For greasy hair, look for gentle purifying surfactants and regulating prebiotics. For curly hair, choose a formula without sulfates or silicones to preserve natural definition.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eActive ingredient concentration:\u003c\/strong\u003e a formula with no water added concentrates its active ingredients more than a diluted formula. Less dilution, more care with each application.\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003c\/section\u003e\n\u003csection class=\"mda-pd-section\"\u003e\n\u003ch3\u003e\u003cstrong\u003eA natural shampoo that hydrates as much as it cleanses\u003c\/strong\u003e\u003c\/h3\u003e\n\n\u003cdiv class=\"mda-pd-highlight\"\u003e\n\n\u003cp\u003e\u003cstrong\u003eCationic hyaluronic acid\u003c\/strong\u003e is an advanced version of this skincare active applied to the hair. Its positive charge allows it to adhere to the hair fiber, which is naturally negatively charged, to hydrate more effectively, smooth the cuticle and protect against dehydration.\u003c\/p\u003e\n\n\u003cp\u003eThe \u003cstrong\u003ecomplex of 3 hydrolyzed plant proteins\u003c\/strong\u003e, wheat, corn and soy, provides the formula's signature keratin effect: it helps strengthen the structure of the fiber, improve elasticity and reduce breakage. The \u003cstrong\u003eprebiotics\u003c\/strong\u003e support the balance of the scalp's microbiome, an essential condition for a healthier and more lasting beautiful fiber.\u003c\/p\u003e\n\n\u003cp\u003eCombined with the three active organic hydrosols in the formula, this hyaluronic acid shampoo is ideal for hair seeking long-lasting hydration, shine and lightness:\u003c\/p\u003e\n\n\u003cdiv class=\"mda-pd-hydrolats\"\u003e\n\n\u003cdiv class=\"mda-pd-hydrolat\"\u003e\n\n\u003cspan class=\"mda-pd-icon\"\u003e01\u003c\/span\u003e \u003cstrong\u003eOrganic Damask rose hydrosol\u003c\/strong\u003e\n\u003cp\u003eHydration, soothing and natural shine.\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-hydrolat\"\u003e\n\n\u003cspan class=\"mda-pd-icon\"\u003e02\u003c\/span\u003e \u003cstrong\u003eOrganic matricaria camomile hydrosol\u003c\/strong\u003e\n\u003cp\u003eSoothes sensitive scalps, natural radiance and fiber comfort.\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-hydrolat\"\u003e\n\n\u003cspan class=\"mda-pd-icon\"\u003e03\u003c\/span\u003e \u003cstrong\u003eOrganic orange blossom hydrosol\u003c\/strong\u003e\n\u003cp\u003eToning and revitalizing action, root support and healthier growth.\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003c\/section\u003e\n\u003csection class=\"mda-pd-section\"\u003e\n\u003ch2\u003eSulfate-free and silicone-free shampoo: why it changes everything for the scalp\u003c\/h2\u003e\n\n\u003cp\u003eSulfates cleanse, but can strip the scalp's natural hydrolipidic film and disrupt its balance. Silicones give the impression of smooth hair, but can create buildup on the fiber over time.\u003c\/p\u003e\n\n\u003cp\u003eThis natural shampoo without sulfates or silicones cleanses gently thanks to gentle surfactants of plant origin, without irritating the scalp's flora. It is suitable for regular use, even on sensitive scalps, and leaves hair softer, more supple and more radiant.\u003c\/p\u003e\n\n\u003c\/section\u003e\n\u003csection class=\"mda-pd-section\"\u003e\n\u003ch2\u003eWhat you can feel, wash after wash\u003c\/h2\u003e\n\n\u003cdiv class=\"mda-pd-highlight\"\u003e\n\n\u003cp\u003e\u003cstrong\u003eAt wash time\u003c\/strong\u003e, hair is softer, shinier and easier to detangle. The scalp is clean, without a feeling of dryness or tightness.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eWith regular use\u003c\/strong\u003e, the gentle cleansing base helps limit the rebound effect: the scalp regains a more stable balance and feelings of discomfort subside.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eOver time\u003c\/strong\u003e, the plant protein complex helps strengthen the fiber and limit breakage, and the sulfate-free formula preserves the radiance of colored hair.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eFor maintenance\u003c\/strong\u003e, use Madame d’Alexis Shampoo 2 to 3 times a week depending on the nature of the hair. On greasy or very congested scalps, using the Floral Scrub every 10 to 15 days optimizes the scalp's receptivity to the shampoo's active ingredients.\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\u003c\/section\u003e\n\u003csection class=\"mda-pd-section\"\u003e\n\u003ch3\u003e\u003cstrong\u003eFor what type of hair?\u003c\/strong\u003e\u003c\/h3\u003e\n\n\u003cp\u003eIts 98% natural origin formula is suitable for all hair types:\u003c\/p\u003e\n\n\u003cdiv class=\"mda-pd-bullets\"\u003e\n\n\u003cdiv class=\"mda-pd-bullet\"\u003e\n\n\u003cstrong\u003eDry, dull or tired hair\u003c\/strong\u003e: this hydrating shampoo with cationic hyaluronic acid helps restore hydration fiber by fiber.\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-bullet\"\u003e\n\n\u003cstrong\u003eGreasy hair or roots that become greasy quickly\u003c\/strong\u003e: a gentle formula that cleanses without stripping, to avoid the rebound effect.\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-bullet\"\u003e\n\n\u003cstrong\u003eCurly, wavy or coily hair\u003c\/strong\u003e: the cuticle is smoother, the lengths are more supple and frizz is better controlled.\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-bullet\"\u003e\n\n\u003cstrong\u003eSensitive scalp\u003c\/strong\u003e: sulfate-free, silicone-free, paraben-free, with soothing organic hydrosols.\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003c\/section\u003e\n\u003csection class=\"mda-pd-section\"\u003e\n\u003ch3\u003e\u003cstrong\u003eHow to use Madame d’Alexis Shampoo?\u003c\/strong\u003e\u003c\/h3\u003e\n\n\u003cdiv class=\"mda-pd-bullets\"\u003e\n\n\u003cdiv class=\"mda-pd-bullet\"\u003ePerform a double shampoo for optimal results.\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-bullet\"\u003eThe first wash removes impurities, sebum and residue.\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-bullet\"\u003eThe second wash allows the active ingredients, hydrosols, prebiotics, cationic hyaluronic acid and plant-based keratin to work fully.\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-bullet\"\u003eApply to a well-wet scalp, never on hair that is too dry.\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-bullet\"\u003eAdd a little water to lather, massage gently with your fingertips, then rinse very thoroughly.\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003c\/section\u003e\n\u003csection class=\"mda-pd-section\"\u003e\n\u003ch3\u003e\u003cstrong\u003eFormula \u0026amp; commitment\u003c\/strong\u003e\u003c\/h3\u003e\n\n\u003cdiv class=\"mda-pd-bullets\"\u003e\n\n\u003cdiv class=\"mda-pd-bullet\"\u003e98% ingredients of natural origin.\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-bullet\"\u003eFormulated with no water added, with a base of active organic hydrosols.\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-bullet\"\u003eCationic hyaluronic acid, plant-based keratin and prebiotics.\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-bullet\"\u003eNo SLS\/SLES sulfates, no silicones, no parabens, no PEG or mineral oils.\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-bullet\"\u003e100% natural fragrance, Madame d’Alexis olfactory signature.\u003c\/div\u003e\n\n\u003cdiv class=\"mda-pd-bullet\"\u003eMade in Brittany, France.\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003c\/section\u003e\n\u003cdiv class=\"mda-pd-quote\"\u003e\n\n\u003cp\u003e\u003cstrong\u003eThe key step:\u003c\/strong\u003e use Madame d’Alexis Shampoo as a cleansing treatment, not just a simple cleanser. Its base of active organic hydrosols, combined with cationic hyaluronic acid, plant-based keratin and prebiotics, supports the fiber from the first wash to leave hair softer, shinier and lighter.\u003c\/p\u003e\n\n\n\u003c\/div\u003e\n\n\n\u003c\/div\u003e\n\n\u003c\/section\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Madame d'Alexis","offers":[{"title":"200 ml","offer_id":51197242212692,"sku":"MASHA200","price":35.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0923\/6381\/7300\/files\/SHAMPOING_45acbc43-e1a3-42ec-8bb5-b4f925a7d65d.jpg?v=1789999576","url":"https:\/\/www.madamedalexis.com\/en\/products\/hyaluronic-acid-shampoo","provider":"Madame d'Alexis","version":"1.0","type":"link"}