Advice
How can you prevent frizz?
Humidity and heat lift your strands? Adopt the Madame d'Alexis anti-frizz routine: gentle shampoo, plant-based keratin mask, protective serums and expert gestures for satiny fiber.
How to Prevent Frizz: A Complete Routine for Smoothing, Moisturizing, and Protecting Your Hair
Frizz occurs when the cuticle lifts, allowing moisture to penetrate and causing the hair shaft to swell. The right approach isn’t to flatten the hair, but to moisturize, smooth, seal, and protect it at the right time.
- Shampoo that’s too harsh, scalding water, rubbing with a towel, and unprotected exposure to heat all contribute to the flaking effect.
- The Anti-Frizz Day Serum is the key product: for mid-lengths and ends, dry oil, ceramides, organic jojoba, and heat protection up to 200°C.
- Apply the mask to the mid-lengths and ends of the hair, never to the scalp.
- This sulfate-free shampoo cleanses without excessively opening the cuticle.
- The Night Serum nourishes the scalp at night, but does not replace the Day Serum on the lengths of the hair.
Madame d’Alexis’s anti-frizz products to incorporate into your routine
For this article, the products in question are those that cleanse without stripping the hair, nourish the lengths, seal the hair cuticle, and protect against heat. The charts are intentionally compact to ensure they remain easy to read within the article.
The Day Serum
- For lengths and ends only
- Plant ceramides and organic jojoba oil
- Protection from heat, UV rays, pollution, and humidity
The Mask
- Leave on for 5 to 10 minutes along the lengths
- Helps smooth the cuticle
- Nourishes the roots without making them greasy
The Shampoo
- Cleans without stripping the fiber
- Practice swimming laps with a mask on
- A gentle shampoo for dry or frizzy hair
The Night Serum
- In the evening, apply section by section
- For the scalp, not the hair strands
- Complete your overnight anti-frizz routine
Six steps to truly prevent frizz
1. Close the cuticle as soon as you wash your hair
Rinse with cool water and pat dry with a microfiber towel. The goal is to minimize swelling and prevent the fabric from becoming fluffy.
2. Choose a sulfate-free shampoo
A sulfate-free keratin shampoo cleanses without weakening the hair cuticle.
3. Moisturize, then seal in the moisture
Once a week, combine deep hydration, ceramides, and a lightweight oil to strengthen the lipid barrier.
4. Protect from the heat
Before blow-drying, using a diffuser, or a hot air brush, apply 1 to 3 drops of Day Serum to the mid-lengths and ends of your hair.
5. Gently style your hair
Detangle damp hair using a soft brush, and direct the airflow toward the ends.
6. Set up a daily shield
In the morning, a small amount ofhair styling oil helps tame your hair without weighing it down.

Understanding frizz to better control it
A frizzy strand of hair isn't just a whim—it's often a sign of a lifted cuticle. The higher the porosity, the more moisture seeps in, the more the hair shaft swells, and the more that fluffy, frizzy look appears.
| Need | Useful active ingredients | Product / Action |
|---|---|---|
| Hydrate | Hydrosols, hyaluronic acid. | Understanding how to moisturize dry hair. |
| Seal | Ceramides, jojoba, dry oils. | Day Serum for the mid-lengths and ends. |
| Strengthen | Plant-based keratin, ceramides. | Mild Shampoo + Weekly Hair Mask. |
| Protect | Thermal protection, antioxidants. | Daytime Serum to Use Before Heat or Sun Exposure. |
If your hair gets puffy, becomes frizzy, or loses its shape as soon as the air gets humid, be sure to check out our guide on frizzy hair.
Things to Avoid: Six Mistakes That Cause Foaming
- Scorching hot water in the shower: it opens the cuticle and dulls the shine.
- Terry cloth towel: It lifts the scales and promotes tangles.
- Heat without protection: The Day Serum protects against temperatures up to 200°C, but heat must be kept under control.
- Alcohol-based styling gels: They can dry out the hair and make it look puffier.
- Metal comb with closely spaced teeth: Use a soft brush and detangle gradually.
- Haphazard Blow-Drying: Learn How to Dry Your Hair Without Damaging It.

Anti-Frizz Hair Care Routine
Which anti-frizz shampoo should you choose?
The first step in preventing frizz is to choose a shampoo that’s rich in moisturizing ingredients but doesn’t contain harsh cleansing agents. A rich lather doesn’t guarantee good results: the more the formula strips the hair, the more the cuticle can lift.
- Wet your hair with lukewarm water, never hot water.
- Massage your scalp with your fingertips, without rubbing the lengths of your hair.
- Let the shampoo run through to the ends of your hair, then rinse thoroughly.
- Finish with a cooler spray to help smooth the surface.
Weekly anti-frizz treatment
Just washing your hair isn't enough. The lengths of your hair need a regular treatment, especially if they're dry, colored, curly, or porous. The Madame d'Alexis Treatment should be applied only to the lengths and ends of your hair, not to the scalp.
Simple routine: Gentle shampoo, leave the mask on for 5 to 10 minutes on the lengths of your hair, rinse with cool water, then apply a small amount of Day Serum before blow-drying or as a finishing touch.
24-Hour Protection: Serums and Techniques to Tame Unruly Strands
Morning: Day Serum
Warm 1 to 3 drops between your hands, then apply to the mid-lengths and ends. This is the key step for controlling frizz.
Preheat
Use the Day Serum before blow-drying, using a diffuser, or using a heated brush. Keep the temperature under control and finish with a blast of cool air.
Evening: Night Serum
Apply a few drops of the Night Serum to the scalp, section by section. It helps keep the roots healthy without replacing your regular hair care routine for the lengths.
Night: soft fabric
Sleep on a satin or silk pillowcase, or wear a sleep cap if you have curly hair. Discover the sleep cap routine for curly hair.

Natural solutions to prevent frizz naturally
Homemade solutions can be helpful, as long as they don’t overload the hair. The goal remains the same: to hydrate, seal, and protect. A spritz of hydrosol, a little aloe vera, or a light oil can complement your routine, but they shouldn’t replace a stable, properly formulated product.
Aloe vera
Use a small amount on damp hair, especially if the hair lacks suppleness.
Fresh Rinse
Simple and effective for improving the smooth, polished feel of your cuticles after washing.
Jojoba
Found in the Day Serum, organic jojoba oil nourishes the skin without leaving it feeling greasy.
If your curls are particularly prone to frizz, the " Curly and Wavy Hair " page lists the most suitable products.
FAQ: How to Prevent Frizz
How can I stop my hair from frizzing?
Start with a sulfate-free shampoo, a mask on the lengths of your hair, a refreshing rinse, and a few drops of Day Serum on the lengths and ends. The most important thing is consistency.
Why do I have so much frizz?
Frizz is often caused by a lifted cuticle, dry or porous hair strands, friction, water that’s too hot, or heat exposure without proper protection.
What is the best anti-frizz serum?
A good anti-frizz serum should be lightweight, non-greasy, and rich in lipid-based and protective active ingredients. Madame d’Alexis Day Serum combines plant-based ceramides, organic jojoba oil, and heat protection up to 200°C.
How can I dry my hair without frizz?
Blot with a microfiber cloth, apply a protective treatment to the lengths, use a warm airflow directed downward, and finish with a blast of cool air.
Is the Night Serum an anti-frizz serum?
It rounds out the routine, but it’s not the finishing treatment for the lengths. Apply the Night Serum to the scalp and roots. To tame visible frizz, use the Day Serum on the lengths and ends.
What products should you use to combat frizz?
The most effective routine: Sulfate-free shampoo, a mask for the lengths, Day Serum as a finishing touch or before heat styling, and Night Serum in the evening if your scalp needs targeted care.





