Hydrolat Shampoo
Gentle cleaning · 98% natural
★★★★★ 4,9/5 · 159 avis
- Nettoie sans décaper
- Kératine végétale et acide hyaluronique
- Prépare la fibre au masque
35 €Voir le soin
The routine
REPAIR HAIR FIBERS AND STRENGTHEN THEM LONG-TERM
Damaged and brittle hair: organic repair treatments to repair the hair fiber
What hair care products should you choose for damaged and brittle hair?
What hair care products should you choose for damaged and brittle hair?
Is your hair breaking, splitting, or lacking elasticity? Damaged and brittle hair has lost its structure and natural protection. This can be caused by repeated coloring, straightening, or lack of proper care.
At Madame d'Alexis, we offer a complete repair routine with organic hydrosols and hyaluronic acid to deeply repair, strengthen, and protect your damaged hair.
RéparerMasque aux céramides pour lisser les écailles et nourrir les longueurs.
RenforcerShampoing doux à la kératine végétale pour nettoyer sans fragiliser.
RégénérerSérum Nuit pour soutenir le cuir chevelu et la vitalité capillaire.
Our approach: combining intensive nourishing masks, protective serums, and soothing hydrosols to restore the lipid barrier of the hair fiber. The result: stronger, less brittle hair with improved elasticity in 2-3 weeks.
La routine Madame d’Alexis pour cheveux abîmés et cassants
Trois soins complémentaires pour nettoyer sans fragiliser, réparer la fibre et soutenir la régénération nocturne.
The Hydrolat Mask
Réparation intense · Céramides
★★★★★ 4,9/5 · 119 avis
- Répare les longueurs cassantes
- Céramides végétales et huiles précieuses
- Shine and flexibility
49 €Voir le soin
The Night Serum
Nighttime regeneration
★★★★★ 4,8/5 · 64 avis
- Agit sur le cuir chevelu
- Probiotiques et hydrolats bio
- Soutient densité et vitalité
35 €Voir le soin
| Product | Type | Key benefit | Key assets | Frequency | Price |
|---|---|---|---|---|---|
| Hydrating & Nourishing Mask | Mask | Deep repair, nourishment, and fiber strengthening | Organic hydrosols, plant ceramides, cationic hyaluronic acid, orange blossom essential wax, apricot and jojoba oils | 2 to 3 times a week | 49 € |
| Madame d’Alexis Moisturizing Shampoo | Shampoo | Gently cleanses, moisturizes, and protects without further weakening the skin. | Organic hydrosols (Damask rose, chamomile, orange blossom), cationic hyaluronic acid, plant keratin, prebiotics | 2 to 3 times a week | 35 € |
| Repairing Night Serum | Serum | Regenerates the scalp overnight, supports density, and helps limit hair loss. | Organic hydrosols, cationic hyaluronic acid, probiotics, nettle, licorice, oak bark | Daily | 35 € |
Conseil : Pour des cheveux abîmés et cassants, privilégiez une routine complète avec le shampoing hydratant pour nettoyer sans agresser, le masque 2 à 3 fois par semaine pour réparer intensément, puis le sérum nuit en soin du cuir chevelu. Une racine mieux équilibrée aide à retrouver une chevelure plus forte et plus saine.
Causes of damaged and brittle hair: why does your hair become fragile?
Several factors can weaken your hair:
Chemical treatments:
• Repeated coloring and bleaching
• Permanent straightening (keratin, relaxers)
• Perms and chemical waves
Thermal damage:
• Frequent use of hair dryers
• Straighteners and curling irons without protection
• Exposure to intense sunlight
External aggressions:
• Sea water and chlorine
• Urban pollution
• Air that is too dry (heating, air conditioning)
Bad practices:
• Washing too frequently
• Aggressive brushing
• Using shampoos with sulfates
Result: the cuticle (outer layer) becomes fragile, the scales lift, and the fiber loses its elasticity. This leads to split ends, breakage, and a lack of shine.
How to repair damaged hair: the right routine
Repairing hair cannot be improvised. It requires three complementary steps:
Étape 1 : Nettoyer sans fragiliser
La première étape consiste à utiliser un shampoing réparateur doux, sans sulfate, qui nettoie sans décaper le cuir chevelu ni fragiliser davantage la chevelure.
La première étape consiste à utiliser un shampoing réparateur doux, sans sulfate, qui nettoie sans décaper le cuir chevelu ni fragiliser davantage la chevelure.
Étape 2 : Réparer en profondeur
Le masque réparateur est un soin profond à laisser poser quelques minutes pour nourrir la fibre capillaire et lisser les écailles endommagées.
Le masque réparateur est un soin profond à laisser poser quelques minutes pour nourrir la fibre capillaire et lisser les écailles endommagées.
Étape 3 : Protéger et régénérer
Le sérum nuit complète la routine en apportant nutrition et confort pendant le sommeil.
Le sérum nuit complète la routine en apportant nutrition et confort pendant le sommeil.
Actifs clés du Shampoing :
• 75% d'hydrolats floraux bio (rose, camomille, fleur d'oranger)
• Kératine végétale : répare la cuticule endommagée
• Acide hyaluronique : hydrate sans alourdir
• Sans sulfates : nettoie en douceur
Result: hair is cleansed without being further weakened.
Actifs clés du Masque :
• 70% d'hydrolats floraux bio
• Céramides végétales : restaurent la barrière lipidique
• Kératine végétale : renforce la structure
• Huiles de jojoba et abricot bio : nourrissent intensément
Result: repaired hair, smoothed cuticles, strengthened fibers.
Actifs clés du Sérum Nuit :
• 65% d'hydrolats floraux bio
• Probiotiques fermentés : rééquilibrent le microbiome
• Acide hyaluronique : hydrate et fortifie
• Extraits botaniques antichute : renforcent les follicules
Result: hair repaired, protected, and strengthened from the root.
What are the best treatments for brittle hair?
The best care for damaged hair is deep-acting treatment. The combination of shampoo + hair mask + serum is the most effective way to strengthen the hair fiber and limit breakage.
- Repairing shampoo: removes impurities while protecting the hair fiber
- Hair mask: rich and nourishing, strengthens hair lengths and repairs split ends
- Night serum: continuous hair treatment, repairing the hair fiber from within while you sleep
This repair range is suitable for all hair types: fine, curly, frizzy, colored, or bleached.
Damaged colored hair: how to repair and protect the color?
Colored and damaged hair requires care that both repairs AND protects the color. Nourishing hair masks and serums enriched with natural oils are essential for:
• Prolong color vibrancy
• Prevent breakage of weakened hair
• Prevent post-coloring dryness
• Maintain shine and depth of color
Our damaged colored hair routine has been formulated to meet these specific needs, providing nourishment, hydration, and protection against external aggressions.
How to choose a shampoo for damaged hair?
A good shampoo formulated for damaged hair should:
✓ Be sulfate-free: cleans without stripping
✓ Be rich in repairing active ingredients: keratin, ceramides, hyaluronic acid
✓ Be gentle enough for frequent use
✓ Nourish, moisturize, and protect the hair fiber
✓ Prevent breakage and split ends
Choose a professional product enriched with plant-based keratin and hyaluronic acid, which respects the scalp and prevents dryness.
Why choose a hair care routine for damaged hair with organic hydrosols?
Instead of inert water (60 to 90% of conventional formulas), we use 100% active organic floral hydrosols.
Benefits for damaged hair:
- Active repair (not just on the surface)
- Soothing aromatic molecules
- Natural antioxidants that protect the fiber
- No dilution = maximum concentration of repairing active ingredients
The result: an ultra-concentrated, 98% natural routine that truly repairs damaged hair.
Skincare ingredients to repair brittle hair
Our routine incorporates active ingredients usually reserved for skin care:
- Plant-based keratin: rebuilds damaged structure, strengthens the fiber
- Plant ceramides: restore the lipid barrier, smooth the scales
- Cationic hyaluronic acid: deeply hydrates, improves elasticity
- Organic jojoba and apricot oils: nourish without weighing down the skin
- Fermented probiotics: create an optimal environment for regeneration
Expected results with the damaged hair routine
Dès la première utilisationCheveux visiblement plus doux et lisses, écailles redressées, brillance retrouvée, démêlage facilité.
Après 1 semaineFibre renforcée, réduction visible de la casse, pointes moins fourchues.
Après 2 semainesCheveux visiblement plus épais, élasticité retrouvée, toucher soyeux et souple.
Après 1 moisFibre complètement réparée, casse quasi éliminée, cheveux résistants et brillants.
Frequently asked questions about damaged and brittle hair
How long does it take to repair severely damaged hair?
You will see a visible improvement in 2-3 weeks with regular use. Hair becomes less brittle and more elastic. Complete repair takes 6-8 weeks depending on the degree of damage. For an intensive effect, leave the mask on for 20-30 minutes.
Should you trim the ends before starting the repair?
Yes, it is recommended to cut off severely damaged ends (at least 2-3 cm) before starting a repair routine. This allows the hair fiber to regenerate without dragging dead hair along with it. Repair treatments then prevent the ends from splitting again.
Can this routine be used after coloring or straightening?
Yes, absolutely! Our routine is ideal for hair weakened by chemical treatments. Ceramides restore the damaged lipid barrier, and hyaluronic acid deeply hydrates the hair fiber. Colored or relaxed hair regains strength and elasticity more quickly.
Which product is most important for brittle hair?
Le masque nourrissant est le produit clé pour cheveux abimés. Utilisé 2-3 fois par semaine, il répare la fibre en profondeur et restaure l'élasticité. Le sérum nuit complète l’approche en prenant soin du cuir chevelu.
Can damaged hair really be repaired, or is it just cosmetic?
Dead hair (severely damaged ends) cannot be repaired, which is why it is important to cut it off. However, damaged but living hair fibers can be restored with the right care. Our products seal in moisture, strengthen the structure, and prevent future breakage.
How long before stopping the intensive mask?
You can use the mask 2-3 times a week for as long as necessary. Once your hair is repaired (after 6-8 weeks), you can reduce to once a week for maintenance. Some people continue twice a week to maintain the repair.
Are organic products powerful enough to repair severely damaged hair?
Yes! Our products are dermatologically tested and Ecocert & Cosmebio certified. Natural ingredients (hydrosols, oils, plant ceramides, hyaluronic acid) are more effective at repairing the skin than synthetic silicones, which create a false sense of temporary repair.
Can this routine be combined with an additional leave-in treatment?
Oui, vous pouvez ajouter un soin sans rinçage en complément, surtout si vos cheveux sont très abimés. Appliquez d’abord votre routine réparatrice, puis un soin sans rinçage sur les pointes si nécessaire. Évitez simplement de surcharger les cheveux fins.
Comparison: natural routine for damaged hair vs. conventional products
| Criterion | Classic products | Alexis's routine |
|---|---|---|
| Formulation basis | Inert water (60-90%) | 100% active organic floral hydrosols |
| Restorative action | Silicones (cosmetic effect) | Keratin + ceramides (real repair) |
| Repair time | Temporary (removes when washed) | Durable (rebuilds the fiber) |
| Color protection | Low | Strong (natural antioxidants) |
| Composition | Sulfates, silicones, parabens | 98% natural, sulfate-free and silicone-free |
| Manufacturing | Variable | Made in France (Brittany) |
