Shampoo and moisturizing hair mask for dry hair
Strands that soak up nourishment without ever feeling satisfied, rough ends, a straw-like texture: dry hair lacks both water and lipids. Our formulas replace inert water with bioactive floral hydrosols and add cationic hyaluronic acid and plant-based ceramides.
The routine consists of three steps: the shampoo to cleanse without drying out the hair, the mask to deeply nourish, and the day serum to lock in moisture along the lengths.
- 97 to 99% natural ingredients
- Free of sulfates, silicones, and parabens
- Made in France
7 products
The 5 Madame d'Alexis Skincare Products with Organic Hydrosols 🤍
€165.00Original price: €193 .00
Deeply hydrate, nourish, and repair naturally
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Step 1: Clean
Shampoo€35.00Start with the Organic Floral Hydrosol Shampoo, which gently cleanses while restoring moisture to the hair shaft.
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Step 2: Treat
The Mask€49.00Then apply the Mask once or twice a week: its formula rich in plant ceramides and hyaluronic acid plumps, nourishes and smoothes lengths.
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Step 3: Revitalize
Night Serum€35.00In the evening, apply the Night Serum directly to the scalp to hydrate, soothe, and support nighttime regeneration. It helps restore a more comfortable scalp and stronger hair by morning.
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Step 4: Protect
Day Serum€35.00In the morning, apply a few drops of Day Serum to the mid-lengths and ends to lock in moisture, prevent dryness, smooth frizz, and bring out shine.
Dry Hair: Understanding, Moisturizing, and Protecting
Dry Hair: Deep and Long-Lasting Hydration
Dry hair lacks both water and lipids: the protective barrier breaks down, the cuticles remain open, and moisture escapes as quickly as it enters. Our formulas replace inert water with active organic floral hydrosols—free of sulfates and silicones—to nourish the hair shaft and seal in the moisture it retains.
What hair care products are right for dry hair?
Do you have dry, coarse, dull hair? You're not alone. Dry hair is one of the most common hair concerns. It's characterized by a coarse texture, a lack of shine, and a tendency to break or tangle easily.
Dry hair results from a lack of moisture in the hair fiber, often combined with a shortage of natural sebum on the scalp. Several factors can be responsible: repeated sun exposure, harsh sulfate-based shampoos, frequent heat styling, or an unbalanced scalp.
The good news? Dry hair can be treated effectively with the right routine. At Madame d'Alexis, we offer a complete routine specially formulated to deeply hydrate dry hair: gentle shampoo, nourishing mask, and day and night serums enriched with organic floral waters and hyaluronic acid.
Our approach: We replace the water-based formula with organic floral hydrosols. The result: genuine, long-lasting, and natural hydration.
Discover how our routine helps dry hair become more hydrated, supple, and shiny with regular use.
A gentle, sulfate-free shampoo that cleanses without stripping away the protective layer.
A mask rich in plant-based ceramides to smooth the cuticle and reduce breakage.
Two complementary serums: one for the lengths in the morning and one for the scalp in the evening.
Madame d'Alexis's 4-Step Routine for Dry Hair
A clear overview to help you understand the role of each product: Shampoo prepares, Mask repairs, Day Serum protects, and Night Serum revitalizes.
Hydrolat Shampoo
Gentle cleansing · Organic floral waters · 98% natural
- Cleans without sulfates and without stripping the hair shaft
- Plant-based keratin and cationic hyaluronic acid
- Prepares dry hair for the mask
The Hydrolat Mask
Intense Hydration · Ceramides · Shine
- Repairs very dry and coarse hair
- Plant-based ceramides to lock in moisture
- Helps restore suppleness, softness, and shine
The Day Serum
Shine · Heat Protection · Anti-Frizz
- Protects the ends from daily dryness
- Plant ceramides and jojoba oil
- Light finish that doesn't leave dry hair feeling greasy
The Night Serum
Scalp · Organic Hydrosols · Probiotics
- Revitalizes the scalp while you sleep
- Fermented Probiotics and Hyaluronic Acid
- Helps restore soft, supple hair when you wake up
Causes of dry hair: why is your hair lacking moisture?
Several factors may be responsible for this drought:
External attacks:
- Repeated exposure to the sun, the ocean, and chlorine
- Air that is too dry (heating in winter, air conditioning)
- Urban Pollution
Bad hair practices:
- Washing too often (strips the fiber)
- Repeated use of heat styling and blow-drying
- Chemical hair coloring or harsh treatments
- Using Shampoos Containing Sulfates
Scalp problems:
- Insufficient production of natural sebum
- Dry and irritated scalp
- Imbalanced microbiome
When the cuticle (the outer layer of the hair) is weakened, it no longer retains enough water. As a result, hair becomes dull, brittle, and loses its elasticity.
Our 4-step routine for dry hair
MOISTURIZE, NOURISH AND REPAIR IN DEPTH NATURALLY
Step 1: Cleanse with Moisturizing Shampoo
The Organic Floral Hydrosol Shampoo gently cleanses while restoring moisture to the hair fiber.
Key assets:
- 75% organic floral hydrosols (rose, chamomile, orange blossom)
- Cationic hyaluronic acid: deeply hydrates
- Plant-based keratin: repairs the cuticle
- Sulfate-free: cleans without stripping
Result: hair is moisturized after washing and ready for the mask.
Step 2: Treat with the Nourishing Mask
Apply the Mask once or twice a week: its formula, rich in plant ceramides and hyaluronic acid, plumps, nourishes, and smooths the lengths.
Key assets:
- 70% organic floral hydrosols
- Plant-based ceramides: lock in moisture for 48 hours
- Hyaluronic acid: moisturizes the cortex
- Organic jojoba and apricot oils: nourish without weighing down the skin
Result: supple, shiny, and long-lasting repaired hair.
Step 3: Shine with the Day Serum
In the morning, a few drops of Day Serum are all you need to protect your ends from drying out and reveal shine.
Key assets:
- Plant-derived ceramides: lock in moisture
- Organic jojoba oil: nourishes without leaving a heavy feeling
- Natural heat protection: protects up to 200°C
- Antioxidants: UV protection
Result: shiny, protected hair without any greasy effect.
Step 4: Revitalize with Night Serum
In the evening, the Night Serum revitalizes the scalp and stimulates regeneration during sleep.
Key assets:
- 65% organic floral hydrosols
- Fermented probiotics: restore balance to the microbiome
- Hyaluronic acid: moisturizes and strengthens
- Botanical extracts: soothe and revitalize
The result: supple, shiny, and deeply nourished hair when you wake up.
Why choose a dry hair routine with organic hydrosols?
The water-based formula is replaced with organic floral hydrosols: our skincare products are formulated without added water as a base.
Benefits for dry hair:
- Active hydration (not just on the surface)
- Soothing aromatic molecules
- Natural antioxidants
- No dilution = maximum concentration of active ingredients
The result: an ultra-concentrated, 98% natural routine that truly hydrates.
Skincare ingredients for deep hydration of dry hair
Our routine incorporates active ingredients usually reserved for skin care:
- Cationic hyaluronic acid: deeply hydrates and plumps the hair fiber
- Plant ceramides: restore the lipid barrier, seal in moisture for 48 hours
- Plant-based keratin: repairs the cuticle, strengthens the structure
- Organic jojoba and apricot oils: nourish without weighing down the skin
- Fermented probiotics: create an optimal environment for regeneration
Comparison of Madame d'Alexis treatments for dry hair
| Product | Type | Key Benefit | Key assets | Frequency | Price |
|---|---|---|---|---|---|
| Madame d’Alexis Moisturizing Shampoo | Shampoo | Gently cleanses, hydrates, and soothes the scalp | Organic floral waters (Damask rose, chamomile, orange blossom), cationic hyaluronic acid, plant keratin, prebiotics | 2 to 3 times a week | 35 € |
| Hydrating & Nourishing Mask | Mask | Intense hydration and deep repair for the hair fiber | Organic floral waters, plant ceramides, cationic hyaluronic acid, orange blossom essential wax, apricot and jojoba oils | 1 to 2 times per week | 49 € |
| Madame d'Alexis Day Serum | Serum | Nourishes, protects against heat, and tames lengths | Plant ceramides, jojoba oil, heat-protecting active ingredients | Daily | 35 € |
| Night Repair Serum | Serum | Regenerates the scalp and stimulates hair vitality | Organic floral waters, probiotics, cationic hyaluronic acid, nettle, licorice, oak bark | Daily | 35 € |
Frequently asked questions about dry hair
How long before I see results?
You'll notice the softness and suppleness with each use. Results depend on your hair type, how dry it is, and how consistently you use the product. For an intensive treatment, leave the mask on for 20–30 minutes.
Can this routine be used on colored or treated hair?
Yes, our routine is ideal for colored or highlighted hair. Free from sulfates and silicones, it protects color and repairs sensitized hair fibers. Ceramides restore the lipid barrier weakened by chemical treatments.
Does routine weigh down fine, dry hair?
No, our formulas are designed to hydrate without weighing hair down. The mask contains ceramides (no silicones) and the day serum features a dry-oil texture that absorbs instantly. Fine hair gains natural volume.
Which floral water is best for dry hair?
Damask rose tones and hydrates, chamomile soothes and nourishes, and orange blossom revitalizes. Our products combine all three for maximum hydration. You can also use our floral waters as a daily spray.
Can I combine this routine with other products?
Yes, our products are compatible with other natural hair care items. Simply avoid shampoos containing sulfates, as they negate the benefits. For very dry hair, you can add an extra leave-in treatment.
Are organic products truly effective for dry hair?
A: Yes! Our products are dermatologically tested and certified Ecocert & Cosmebio. Natural ingredients (floral waters, oils, plant ceramides) are more effective and better tolerated than synthetic silicones, which only create a false sense of hydration.
How long do the products last?
Our products keep for 12 months after opening when stored in a cool, dry place. Floral waters keep for 6-12 months in the refrigerator in an opaque bottle. Always check the expiration date before use.
When is the best time to use the night serum?
Apply the night serum after shampooing and before drying, or directly onto dry hair in the evening. It revitalizes the scalp and stimulates regeneration while you sleep. Result: soft and luminous hair by morning.
Do you have any other hair concerns?
Advice from Madame d'Alexis
Dry Hair Routine: Complete Guide to Deep Hydration and Repair
Is your dry hair lacking moisture? Discover the complete Madame d'Alexis routine: gentle shampoo, hydrating mask, day/night serums. Visible results in 4 weeks.







